Outsourcing marketing to a virtual marketing team keeps you competitive and forward-thinking while surrounding you with experts in the field who can be game changers for your business.
In today’s increasingly demanding environment, marketing has become a critical function, so a single person in charge of your marketing strategy may not be enough. Supercharge your marketing efforts by outsourcing marketing!
What Is a Virtual Marketing Team?
Virtual marketing teams allow companies to access specialized marketing expertise without the expense of hiring full-time employees or building out an in-house team. Virtual marketing teams consist of a variety of professionals, such as marketing strategists, content writers, graphic designers, social media managers and SEO specialists. They can provide a range of marketing services, including branding, advertising, content creation, social media management, email marketing and analytics.
Outsourcing your marketing to a professional marketing agency gives you a team of experts who understand your business and are equipped to carry out the actions to help you achieve your marketing goals. Here are some of the advantages:
Reduced Labor Costs
Including saved money on salaries, benefits and overhead costs associated with hiring full-time employees.
Access to Specialized Expertise
With extensive experience and training in various areas of marketing such as SEO, social media and PPC advertising.
52% of businesses outsource marketing to access specialized expertise (Clutch).
New Perspectives and Skills
Thanks to the diverse portfolios and experience of the agency’s marketing professionals, ensuring you get innovative ideas for your marketing strategy.
Control Costs
So you only pay for the services you need, saving you money on facilities, space, computer equipment, software and programs.
70% of labor costs can be saved by outsourcing (Deloitte).
Greater Speed and Efficiency
Thanks to a focus on marketing. These teams are equipped to detect and interpret market situations to implement plans earlier and are also continuously learning new skills, so you don’t have to spend time and money training your team.
10% increase seen in marketing effectiveness by companies that outsource marketing (Accenture).
Scalability
Allows your marketing efforts to increase or decrease as needed without the risk of over or under-hiring.
More Time to Focus on Your Core Business
By freeing up time and resources. If you have a marketing director, they can look at the business from a more macro level, leading to improved productivity, increased revenue and more satisfied customers.
Got Questions?
If you have questions about outsourcing some or all of your marketing efforts, the team at exploreMedia can help! Reach out to [email protected] to learn more.